Take on Pokémon Go

Every third tweet I read today are about something called Pokémon Go which is probably coded for "weird Japanese thing that will ensure you will remain a virgin forever" but somehow it is taking on a life of itself. I have absolutely no idea what Pokémon is but I think it probably similar to beanie babies and those scratch and sniff panties you can get in a Tokyo vending machine.
But the "go" version is supposedly a virtual live action game or something like that and it will probably lead to a bunch of dorky kids getting run over by cars